How To Grant User Access in Google Analytics

Google Analytics is an absolutely essential tool for any website owner. This little tracker secretly follows your visitors’ every move and serves up all kinds of juicy insights. It doesn’t just show you how many people stopped by – it reveals WAY MORE than that. From how long people stuck around to pages per session, bounce rates, and tons of other sweet data. Think of it like a backstage pass to understand how your site is really doing out there!

The coolest part? Google Analytics is completely free to use. Yup, you read that right – it won’t cost you a single cent. All you need to do is a simple installation, which nowadays only takes a few clicks (thanks to how easy hosting platforms like WordPress & Squarespace have made it).

One of the most unique features of Google Analytics is that it lets you share all those analytics treasures with your whole team. That small tweak can have a HUGE IMPACT on how you manage your site. You can tap experts to optimize pages or allow collaborators to track goals. It empowers you to work together efficiently and level up your online presence. Believe us when we say, this is soooo helpful & convenient! 

In this guide, we’ll walk through adding new users to your Google Analytics account. Doing so will unlock all kinds of possibilities for taking control of your site, collaborating effectively, and teaming up with others to crush it on the World Wide Web. Let’s get started!

How To Grant User Access in Google Analytics

Step 1: Sign in to Google Analytics

To grant user access to Google Analytics, start by signing in to your Google Analytics account. Ensure that you are signed in with the email associated with your Google Analytics account.

Step 2: Access Account Settings

Click on the Admin tab, which is represented by a small gear icon located in the bottom left corner of your screen.

Step 3: Navigate to Account Access Management

In the left-hand column of the Admin section, you’ll find Account Access Management. Click on it to access the account-level user management settings.

Step 4: Add Users

Within the Account permissions section, you’ll see a list of users who currently have access to your Google Analytics account. To add a new user, click on the plus sign (+) in the top right corner of this section, then click Add users.

Step 5: Enter the User’s Email Address

A dialog box will appear where you can enter the email address associated with the user’s Google Account to whom you want to grant access. Ensure you enter the correct email address.

Step 6: Notify New User (Optional)

You have the option to notify new users about their access by email. To do this, simply check the checkbox labeled Notify this user by email if you want to send them a message about their access.

Step 7: Define Permissions

Under Direct roles and data restrictions, you can select the specific permissions you want to grant to the user. These permissions can range from read-only access to full admin privileges. Be mindful of the level of access you grant, ensuring it aligns with the user’s role and responsibilities.

Step 8: Add User

After specifying the permissions, click the Add button to grant access to the user. This step confirms their access to your Google Analytics account.

Bonus Tips:

• You can grant access at both the account level and the property level. Do this by simply selecting the appropriate level when defining permissions, depending on the user’s needs.

• You can also manage multiple users by email addresses. This makes it easier to control who has access to your Google Analytics account.

• If you ever need to remove or delete users’ access, you can return to the Account Access Management section and find the user you want to remove. Click the Delete button next to their name to revoke their access.

With Google Analytics’s user access feature, you gain greater control over your website’s performance. 

Google Analytics is vital for anyone who is blogging as a business. It gives you all the deets, the 411, the skinny, the tea – you get the point – about your readers so you know exactly what type of content to curate!

With these simple instructions, you can easily share access to your Analytics account with your team. Collaboration is key when you’re growing a brand. With Analytics, you’ll get valuable insights to engage your audience and so much more. Just be sure to maintain control over your own data, too. This last part is very important! 

If you need more tips for blogs, be sure to check out the InfluencerSEO blog. We’ve got all the lowdown on how to get more followers, engage your readers, and monetize your blog. Expect to read about effective strategies you can start using today with guaranteed results. 

Also, don’t forget to follow us on Instagram – we’re always posting helpful reminders. The blog game can seem intimidating, but with the right tools and team behind you, you totally got this! Onward and upward folks, let’s grow some brands!